01 / INFLUENCER AGENT
AI influencer marketing your buyers actually trust.
Describe the creators you want in plain English. The influencer agent searches YouTube and TikTok by niche, subscriber tier, and country, vets every audience, handles outreach and negotiation, and tracks every partnership to pipeline instead of impressions.
From $4,000 a month. See pricing →
- Creators vetted
- 1,200+
- Core niches covered
- 4
- Attribution methods per deal
- 2
THE PROBLEM
Follower counts do not drive sales.
Most influencer programs are bought on reach. A creator with a million followers posts once, the views look great, and nothing shows up in the pipeline or the store. For a dev tool, a B2B platform, or a fintech product, the audience that matters is small, specific, and skeptical. For a D2C brand or a Shopify store, it is the shoppers who already trust a creator's taste.
The creators who move those buyers are rarely the biggest. They are the engineer who ships code on camera, the operator whose newsletter every RevOps lead reads, the analyst finance teams quote in board decks, and the honest reviewer whose followers buy what they recommend. Finding them by hand takes weeks, and most teams never measure whether the partnership worked.
The influencer agent does the searching, scoring, negotiating, and tracking at a scale no marketer can match manually. Your team keeps the relationships and approves every deal.
HOW IT WORKS
How the influencer agent works
- 01
Describe your buyers
Tell the agent who you want to reach in plain English. It searches YouTube and TikTok by niche, subscriber tier, and country, and maps the newsletters, podcasts, and communities your buyers already follow.
- 02
Score and vet
Every candidate is scored on audience overlap, engagement quality, past sponsorships, and authenticity, so fake followers and mismatched audiences are filtered out early.
- 03
Negotiate and brief
The agent handles outreach, negotiation, and follow-ups within the budget and terms you set. Each creator gets a brief written for their voice, and you approve every deal, script, and post before it goes live.
- 04
Track to pipeline
Engagement and campaign performance are tracked for every creator, and each partnership gets unique links, codes, and landing pages. The website agent reads the creator link on every visit and the inbound agent asks every caller how they heard about you, so creator influence shows up in your CRM.
BY THE NUMBERS
Why niche creators outperform reach
Modeled examples, not customer data. Your baseline will differ, and we can size it with your own numbers in a demo.
Pipeline per $10k by creator type
Modeled B2B program, pipeline in thousands of dollars
| Item | Value |
|---|---|
| Niche technical creator | $64k |
| Community operator | $52k |
| Category newsletter | $46k |
| Lifestyle mid-tier creator | $18k |
| Mega generalist | $12k |
Attributed signups over a 12-week program
Modeled cumulative signups by attribution method
| Period | Self-reported | Tracked links and codes |
|---|---|---|
| W1 | 0 | 0 |
| W2 | 12 | 8 |
| W3 | 30 | 19 |
| W4 | 44 | 27 |
| W5 | 61 | 38 |
| W6 | 83 | 52 |
| W7 | 97 | 60 |
| W8 | 115 | 71 |
| W9 | 134 | 84 |
| W10 | 150 | 93 |
| W11 | 164 | 101 |
| W12 | 181 | 112 |
WHAT YOU GET
Everything a creator program needs
LLM-powered search
Describe the creators you want in plain English, such as "top tech YouTube channels", and the agent searches YouTube and TikTok by niche, subscriber count, and location.
Smart filtering
Filter by subscriber tier, from Nano (1K to 10K) and Micro (10K to 100K) to 100K+, and find the smaller niche channels that often return more pipeline per dollar.
Geographic targeting
Find creators in specific countries or regions, so every partnership reaches buyers in the markets you actually sell to.
AI outreach and negotiation
Personalized outreach, negotiation of rates and usage rights within your budget, and up to three automated follow-ups. You approve every deal before it is signed.
Campaign analytics
Engagement metrics and campaign performance for every creator, plus unique links, promo codes, and self-reported attribution tied to pipeline in your CRM.
Vetting and disclosure
Fake follower and engagement checks before you spend anything, and every sponsored post clearly labeled as a paid partnership, in line with FTC guidance.
BUILT FOR YOUR MARKET
Influencer marketing by niche
Dev Tools
Engineers trust people who ship. The agent prioritizes YouTube deep dives, developer newsletters, and open source maintainers whose audiences match your stack.
B2B SaaS
Operators buy from operators. LinkedIn voices, podcast hosts, and Slack community leaders reach founders, RevOps, and heads of growth.
FinTech
Finance buyers are careful. Every partner is screened for regulatory tone, and claims are reviewed before anything goes live.
D2C & Shopify
Shoppers buy from creators they trust. Test many creators on TikTok, Reels, and YouTube, give each one a unique link and promo code for your store, and move spend weekly toward what sells.
THE ENGINE
One of seven agents. Built to work together.
Creators start demand that shows up everywhere else. Their mentions become sources the GEO agent can build on, their audiences search for you by name, and when those buyers visit your site, call, or text, the website and inbound agents answer and record that a creator sent them. The research agent supplies the buyer language those creator briefs are written in.
See all seven agents →- AI influencer marketingCreators your buyers already followYOU ARE HERE
- Generative engine optimizationNamed, and described right, in AI answers
- AI SEO agentRanks for the searches that buy
FAQ
Influencer marketing questions, answered.
What is an AI influencer marketing agent?
It is software that runs creator partnerships end to end. It handles plain-English creator search, audience scoring, outreach, negotiation, follow-ups, and tracking across thousands of creators, and you approve every deal. On a done-for-you plan, a certified specialist runs it with you.
How much does AI influencer marketing cost?
The influencer agent starts at $4,000 a month for creator search, outreach, negotiation, and campaign analytics. Creator fees are separate and billed at cost. Most programs begin with a small test across a handful of creators, then scale the partnerships that produce pipeline. We recommend a test budget for your niche during the demo.
Does it work with small creators?
Yes, and often by preference. You can filter by Nano (1K to 10K subscribers), Micro (10K to 100K), or 100K+ tiers, and niche creators with a few thousand highly relevant followers regularly outperform large generalist accounts for B2B, dev tools, fintech, and niche D2C products.
Does it automate outreach and negotiation?
Yes. The agent sends outreach, negotiates rates and usage rights within the budget and terms you set, and sends up to three follow-ups. You approve every deal before anything is signed or paid.
How is influencer marketing ROI measured?
Every partnership gets unique links, promo codes, and a dedicated landing page. Self-reported attribution is also captured on forms, in website agent conversations, and on every call the inbound agent answers, then matched to pipeline and revenue in your CRM.
How are sponsored posts disclosed?
Every paid post is clearly disclosed as a partnership, following FTC guidance and each platform's branded content rules. Disclosures are checked before and after publishing.
Which platforms does it cover?
Creator search covers YouTube and TikTok, filtered by niche, subscriber tier, and country. Partnerships can also run on LinkedIn, Instagram, podcasts, newsletters, and communities such as Slack, Discord, and Reddit, depending on where your buyers spend time.
READY TO START
Find the voices your buyers follow.
Tell us what you need, and we will run the agent on your buyers and show the creators, newsletters, and communities it would shortlist first.